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LATEST ARRIVALS

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LITTLE TRENDSETTERS

See Our Lookbook

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BEST TIME FOR A SALE IS ALWAYS

Shop Sale Items

#riothelabel

Warning: wearing the Da Terra Tee may cause extreme compliments. Shop now! #daterratee #riothelabel #bananatee

Warning: wearing the Da Terra Tee may cause extreme compliments. Shop now! #daterratee #riothelabel #bananatee

🎉 Excitement is in the air as we prepare to announce our giveaway winner today! 🎉

Stay tuned to the competition post at 12pm, where we’ll reveal the lucky name, followed by a direct message detailing the next steps. 🤞🫶

A huge thank you to everyone who participated and supported us on this journey. Your support means the world, and don’t worry, there are plenty more giveaways coming your way! 🌟✨

#giveawaywinner #staytuned #thankyou #moretocome

🎉 Excitement is in the air as we prepare to announce our giveaway winner today! 🎉

Stay tuned to the competition post at 12pm, where we’ll reveal the lucky name, followed by a direct message detailing the next steps. 🤞🫶

A huge thank you to everyone who participated and supported us on this journey. Your support means the world, and don’t worry, there are plenty more giveaways coming your way! 🌟✨

#giveawaywinner #staytuned #thankyou #moretocome

⏰ LAST CHANCE — our giveaway ends TODAY!
Are you in yet?!

✔️ Yes? Amazing — keep tagging for extra entries!
❌ No? What are you waiting for?! Run, time’s ticking!

Go to the pinned post for all the details!
Good luck & keep tagging for more chances to win $200 store credit!
Let’s goooo! 🛍️✨⏳#giveaway #riothelabel

⏰ LAST CHANCE — our giveaway ends TODAY!
Are you in yet?!

✔️ Yes? Amazing — keep tagging for extra entries!
❌ No? What are you waiting for?! Run, time’s ticking!

Go to the pinned post for all the details!
Good luck & keep tagging for more chances to win $200 store credit!
Let’s goooo! 🛍️✨⏳#giveaway #riothelabel

Airport fit check! #felicidadetee #riothelabel #holidaymode #matchingoutfits❤️

Airport fit check! #felicidadetee #riothelabel #holidaymode #matchingoutfits❤️

FLEX UP — Only 1 week left in our giveaway! 😍🫣

Are you following us? ✅
Have you tagged 3 friends? 👯‍♀️👯👯‍♂️

If yes — YAY, you’re in!
If not — what are you waiting for?! Run! Tag! Win! ⚡️

Good luck & keep tagging for more chances to win! $200 store credit up for grabs! 🛍️✨#riothelabel #giveaway

FLEX UP — Only 1 week left in our giveaway! 😍🫣

Are you following us? ✅
Have you tagged 3 friends? 👯‍♀️👯👯‍♂️

If yes — YAY, you’re in!
If not — what are you waiting for?! Run! Tag! Win! ⚡️

Good luck & keep tagging for more chances to win! $200 store credit up for grabs! 🛍️✨#riothelabel #giveaway

Definitely a favorite - Da Terra Tee is flying out the door! It’s going bananas! 🍌 Grab yours before it’s gone! ⏳#riothelabel #kidsclothing #banana #bananatshirt

Definitely a favorite - Da Terra Tee is flying out the door! It’s going bananas! 🍌 Grab yours before it’s gone! ⏳#riothelabel #kidsclothing #banana #bananatshirt

Hey hey hey — only 2 weeks left in our giveaway!
Are you following us? ✅
Have you tagged 3 friends? 👯‍♀️👯👯‍♂️

If yes — YAY, you’re in!
If not — what are you waiting for?! Run! Tag! Win! ⚡️

Good luck & keep tagging for more chances to win! $200 store credit up for grabs! 🛍️✨#riothelabel #giveaway

Hey hey hey — only 2 weeks left in our giveaway!
Are you following us? ✅
Have you tagged 3 friends? 👯‍♀️👯👯‍♂️

If yes — YAY, you’re in!
If not — what are you waiting for?! Run! Tag! Win! ⚡️

Good luck & keep tagging for more chances to win! $200 store credit up for grabs! 🛍️✨#riothelabel #giveaway

Have you entered our giveaway yet?!
Yes? YAY—go on, tag a few more besties!
No? What are you doing?! Run to our pinned post and start tagging like crazy!

Closes April 23rd—don’t snooze on this! #riothelabel #giveaway

Have you entered our giveaway yet?!
Yes? YAY—go on, tag a few more besties!
No? What are you doing?! Run to our pinned post and start tagging like crazy!

Closes April 23rd—don’t snooze on this! #riothelabel #giveaway

Only 3 weeks left to enter our giveaway! 🎉 Don’t miss out—follow the steps in our pinned post & good luck! ✨#giveaway #kids #kidsclothing #smallbusiness #riothelabel

Only 3 weeks left to enter our giveaway! 🎉 Don’t miss out—follow the steps in our pinned post & good luck! ✨#giveaway #kids #kidsclothing #smallbusiness #riothelabel

Don’t miss out on our giveaway! 🎉 Head to our pinned post for all the details and enter now! ✨#giveaway #riothelabel #kidsfashion #kidsclothing #bilingualkids

Don’t miss out on our giveaway! 🎉 Head to our pinned post for all the details and enter now! ✨#giveaway #riothelabel #kidsfashion #kidsclothing #bilingualkids

Which of these tees is your favorite—or do you want them all?! 😍 Take a look at our previous post or click the link to grab yours now! Our freshly picked collection is as cute as ever, and your little ones will love it. 🍌🍎🍍 #riothelabel #fruittee #kidstyles #babytshirt

Which of these tees is your favorite—or do you want them all?! 😍 Take a look at our previous post or click the link to grab yours now! Our freshly picked collection is as cute as ever, and your little ones will love it. 🍌🍎🍍 #riothelabel #fruittee #kidstyles #babytshirt

🎉 We’ve hit 1K followers! 🎉

We’re so excited to reach this milestone and want to share the happiness with YOU! To celebrate, we’re giving away a $200 store credit to help pump up your little one’s wardrobe!

How to Enter:
✅ Follow @RioTheLabel
❤️ Like this post
💬 Comment & tag 3 friends
📢 Bonus Entry: Share this post to your story & tag us!

Giveaway ends 23rd of April at 11:59pm and the winner will be announced on 24 of April 2025! Good luck, and thank you for being part of our journey! 💛 This contest is worldwide.

#RioTheLabel #Giveaway #1KCelebration #kidsclothing

🎉 We’ve hit 1K followers! 🎉

We’re so excited to reach this milestone and want to share the happiness with YOU! To celebrate, we’re giving away a $200 store credit to help pump up your little one’s wardrobe!

How to Enter:
✅ Follow @RioTheLabel
❤️ Like this post
💬 Comment & tag 3 friends
📢 Bonus Entry: Share this post to your story & tag us!

Giveaway ends 23rd of April at 11:59pm and the winner will be announced on 24 of April 2025! Good luck, and thank you for being part of our journey! 💛 This contest is worldwide.

#RioTheLabel #Giveaway #1KCelebration #kidsclothing

Embrace the moment, embrace the joy. Felicidade is my style. #LiveHappy #Felicidade #felicidadetee #australiabrasil

Embrace the moment, embrace the joy. Felicidade is my style. #LiveHappy #Felicidade #felicidadetee #australiabrasil

“Frutas, Da Terra & Caju tees are almost gone! 🍊🍌🍉Only a few sizes left—grab yours before they’re gone for good! #RioTheLabel #LimitedStock #Coolvibes #kidsfashion #brazilaustralia

“Frutas, Da Terra & Caju tees are almost gone! 🍊🍌🍉Only a few sizes left—grab yours before they’re gone for good! #RioTheLabel #LimitedStock #Coolvibes #kidsfashion #brazilaustralia

The Frutas tee is here and selling fast! Grab yours before it’s gone! 🍓🍊🍌

#RioTheLabel #FrutasTee #KidsFashion #ShopSmall #LimitedStock #CuteAndComfy #BilingualKids

The Frutas tee is here and selling fast! Grab yours before it’s gone! 🍓🍊🍌

#RioTheLabel #FrutasTee #KidsFashion #ShopSmall #LimitedStock #CuteAndComfy #BilingualKids

Our Felicidade tee is still available! Spread happiness in style—shop now! #riothelabel #kidsfashion #felicidadetee

Our Felicidade tee is still available! Spread happiness in style—shop now! #riothelabel #kidsfashion #felicidadetee

Our ‘Freshly Picked Tees’! 🍓🍉🍋🍍🍎🍌
✨ Check out the shop link! xx

Our ‘Freshly Picked Tees’! 🍓🍉🍋🍍🍎🍌
✨ Check out the shop link! xx

Fresh, fun, and full of flavor! The Da Terra, Caju & Frutas tee is serving up tropical vibes all day long. Grab yours now! #RioTheLabel #caju #Fruitas #bananatee #kidsstyle

Fresh, fun, and full of flavor! The Da Terra, Caju & Frutas tee is serving up tropical vibes all day long. Grab yours now! #RioTheLabel #caju #Fruitas #bananatee #kidsstyle

“Fresh vibes, fresh styles! Our Freshly Picked Tees Collection is officially live! Drop a ‘🍉 FRUIT 🍊’ in the comments, and we’ll slide into your DMs with a little treat! 🍓✨”

“Fresh vibes, fresh styles! Our Freshly Picked Tees Collection is officially live! Drop a ‘🍉 FRUIT 🍊’ in the comments, and we’ll slide into your DMs with a little treat! 🍓✨”

Freshly picked for you—our tee collection is now live and ready to shop! #RioTheLabel #NewCollection #TeeTime #StylishComfort #EverydayWear #ShopNow #caju #brasilaustralia

Freshly picked for you—our tee collection is now live and ready to shop! #RioTheLabel #NewCollection #TeeTime #StylishComfort #EverydayWear #ShopNow #caju #brasilaustralia

The wait is over! Our Freshly Picked Collection is launching today at 2pm—explore the freshness and refresh your look! #FreshlyPickedCollection #2pmLaunch #NewArrivals #freshstyle

The wait is over! Our Freshly Picked Collection is launching today at 2pm—explore the freshness and refresh your look! #FreshlyPickedCollection #2pmLaunch #NewArrivals #freshstyle

Just one more sleep until the Fruit Collection is here! 🍌🍊🍉 Get ready to add some fresh & cool vibes to your little one’s wardrobe! ✨ Who’s excited? 🙌 #RioTheLabel #FruitCollection #ComingSoon

Let me know if you want a different tone or style!

Just one more sleep until the Fruit Collection is here! 🍌🍊🍉 Get ready to add some fresh & cool vibes to your little one’s wardrobe! ✨ Who’s excited? 🙌 #RioTheLabel #FruitCollection #ComingSoon

Let me know if you want a different tone or style!

😍 Sneak peek of our ‘Freshly Picked’ collection!! Launching Friday 🍓🍇🍎🍉🍊🍋🍍🍌

😍 Sneak peek of our ‘Freshly Picked’ collection!! Launching Friday 🍓🍇🍎🍉🍊🍋🍍🍌

We woke up to our Felicidade tees completely sold out!!! 😍🥹🥰

Thank you for your amazing support - Keep a close eye on our Instagram and website for exciting new arrivals coming soon. Stay tuned! ☺️❤️

We woke up to our Felicidade tees completely sold out!!! 😍🥹🥰

Thank you for your amazing support - Keep a close eye on our Instagram and website for exciting new arrivals coming soon. Stay tuned! ☺️❤️

✨ Only a few Felicidade tees left! ✨❤️

Celebrate the season in style with this festive favorite. Don’t wait—once it’s gone, it’s gone! 🎄🎁 Tap the link in our bio to grab yours now! 💨

#RioTheLabel #Felicidade #HolidayFashion #AlmostGone #ShopTheLook

✨ Only a few Felicidade tees left! ✨❤️

Celebrate the season in style with this festive favorite. Don’t wait—once it’s gone, it’s gone! 🎄🎁 Tap the link in our bio to grab yours now! 💨

#RioTheLabel #Felicidade #HolidayFashion #AlmostGone #ShopTheLook

✨ Last chance to grab the Felicidade tee in red! ✨

Don’t miss out on this holiday favorite—perfect for spreading this season! 🎁❤️ Tap the link in our bio to shop now before it’s gone! 💨

#RioTheLabel #Felicidade #HolidayStyle #LastChance #HolidayFits #kidsclothing #kidsfashionaustralia

✨ Last chance to grab the Felicidade tee in red! ✨

Don’t miss out on this holiday favorite—perfect for spreading this season! 🎁❤️ Tap the link in our bio to shop now before it’s gone! 💨

#RioTheLabel #Felicidade #HolidayStyle #LastChance #HolidayFits #kidsclothing #kidsfashionaustralia

🎄✨ Merry Christmas from all of us at Rio The Label! May your holiday season be filled with joy, love, and precious moments with your loved ones. Thank you for supporting our journey – we can’t wait to bring you even more exciting things in the new year! 💕 #RioTheLabel #MerryChristmas

🎄✨ Merry Christmas from all of us at Rio The Label! May your holiday season be filled with joy, love, and precious moments with your loved ones. Thank you for supporting our journey – we can’t wait to bring you even more exciting things in the new year! 💕 #RioTheLabel #MerryChristmas

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